About LarsEn Energy Branding

Larsen Energy Branding was founded on our wish to use our expertise on the branding and marketing functions in the electricity industry to consult electricity retailers – you! We have worked with both private companies, national power companies and governments offering a variety of customized energy branding services. We can be commissioned to work directly with the board of directors, upper management, or with an independent branding institution or an ad agency responsible for the existing energy branding process.
We have worked with players in other industries giving us a relevant perspective on how the electricity markets are both similar and different to other markets and which tools work and do not work in the electricity market. Our team holds various references from energy branding, marketing and strategy projects.  The composition of the team is highly flexible and can be molded to fit the specific issues that are relevant to your needs.

Meet the Team

Fridrik Larsen

Fridrik Larsen

CEO
Sigurður Árnason

Sigurður Árnason

Branding Consultant
Birgir Daníelsson

Birgir Daníelsson

Creative Director
Gunnar V. Thrastarson

Gunnar V. Thrastarson

Art Director
Jóhann Pálsson

Jóhann Pálsson

Social Media
Tómas Guðmundsson

Tómas Guðmundsson

Branding Consultant
Bjorg M. Oddsdottir

Bjorg M. Oddsdottir

Branding Consultant
Johannes Larsen

Johannes Larsen

Financial Director
Nanna Marinosdottir

Nanna Marinosdottir

Finance and Accounting
Iris M. Gylfadottir

Iris M. Gylfadottir

Human Resources